Content Marketing Manager for SaaS/IT

We are looking for a Content Marketing Manager in Ukraine to join our remote team.
 

Your key responsibility will be to increase lead generation through high-quality, conversion-focused content for our clients in SaaS and IT outsourcing. This is a great opportunity to grow your expertise in content strategy, CRO and inbound marketing, playing a key role in promoting Ukrainian tech businesses worldwide.
 

If you're proactive, analytical and results-driven, we’d love to hear from you!
 

About Us

Growpad is a B2B inbound marketing agency specializing in SaaS & IT outsourcing. Our mission is to help Ukrainian tech businesses thrive in the global market.
 

At Growpad, we value:

• Openness – Transparent communication & knowledge sharing.
• Problem Ownership – We take responsibility and drive solutions.
• Experimentation – We test, analyze, and optimize continuously.
• Work-Life Balance – Flexible workload and schedules to prevent burnout.

Key Responsibilities:

• Content Briefing & Structuring
  • Create detailed content briefs for copywriters.
  • Structure content for SEO and lead generation.
  • Research niche, competitors, and product insights to enhance content quality.
  • Use AI tools (ChatGPT, Perplexity, Claude, Gemini, etc.) to speed up processes.
• Content Quality Control & Editing
  • Evaluate content to ensure it aligns with SEO, user intent, and lead generation goals.
  • Optimize structure, keyword placement, and meta descriptions.
  • Provide feedback or send content for revision when necessary.
• Lead Generation Content Analysis & Conversion Rate Optimization
  • Identify weak points in content that hinder conversions.
  • Assess offer strength, CTA placement, and logical structure.
  • Suggest content improvements to increase conversions.
• Project & Client Management
  • Manage 3-5 content marketing projects in collaboration with SEO specialists.
  • Communicate with clients to gather project requirements and provide updates.

  • Plan project timelines, deliverables, and ensure alignment with client goals.

Must-Have Skills:

• 1+ years of experience as a Content Marketing (not SMM) for IT or SaaS.
• English proficiency: B2/C1 or higher.
• Understanding of the customer journey from awareness to purchase and how to create content for each stage.
• Ability to create a detailed technical brief on any SaaS & IT topic.
• Basic SEO knowledge – Title, H1, meta descriptions, keyword intent.
• Strong research & analytical skills using credible sources in Ukrainian and English.
• Experience with AI tools for information gathering, structuring, and drafting.

• You’re a proactive, forward-thinking, and solution-oriented professional.

Nice to Have:

• Experience managing 3-5+ projects at the same time.
• Understanding of Google Analytics (GA4) & Search Console.
• Background in B2B content marketing or complex industries.

• Ability to write/edit content independently when needed.

What You’ll Love About Growpad:

• Opportunities for professional growth.
• Advanced management and strong mentoring.
• Supportive atmosphere with easy adaptation and full immersion in the team.
• Regular feedback for personal and team growth.
• Comfortable team atmosphere with shared goals and values.
• Flexible working schedule.
• Vacation days and seak leaves.
• Learning materials
   

If you are passionate about content marketing and want to impact the Ukrainian SaaS /IT outsourcing & other tech niches, join Growpad! 
 

 Apply now!