Content Marketing Specialist

We are looking for an energetic and proactive Content Marketing Specialist to join our team. In this position, you will play a key role in shaping the voice of our online presence. You’ll be responsible for developing and managing content that aligns with our brand while working closely with the marketing and business development teams to create engaging materials showcasing Paymentwall’s products and services across various platforms.

In this role, you’ll not only write, edit, and proofread content but also contribute to the development of innovative campaigns that resonate with our audience. Your efforts will be crucial in driving awareness, engagement, and lead generation for the company.

Responsibilities:

• Content Strategy: Develop and oversee the content strategy, setting clear content goals and objectives, defining relevant topics and formats, and ensuring all content aligns with the broader marketing and business strategy.
• Content Creation: Create, edit, and manage high-quality marketing content for various channels (website, email, social media, etc.) tailored to specific audience segments to strengthen Paymentwall’s online presence.
• Content Management: Manage the content calendar to ensure timely delivery of materials for events, product releases, and seasonal campaigns;
• Performance Analysis: Analyze web traffic metrics and content performance using tools like SEO analytics and Google Analytics, optimizing content for better results.
• Brand Consistency: Ensure all content aligns with Paymentwall’s voice, brand guidelines, and quality standards;
• Communications Support: Assist in internal and external communications, including content creation for presentations, proposals, newsletters, and more;
• Industry Trends: Stay up-to-date on industry trends and competitors, continuously improving content to keep the company’s marketing cutting-edge.

Requirements:

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field;
• 2+ years of experience in content creation, content management, or digital marketing, preferably in the tech or payments industry;
• Proven ability to write clear, compelling, and creative content tailored to different audiences;
• Strong project management skills with the ability to manage multiple deadlines and projects across various time zones;
• Experience digital marketing tools (e.g., SEO tools, Google Analytics);
• Excellent written and verbal communication skills in English (C1/C2 proficiency or native level), additional language skills are a plus;
• Strong collaboration skills with the ability to work closely with cross-functional and international teams;
• A creative thinker who enjoys solving problems and coming up with fresh content ideas.

Benefits of the Role:

• Career Development: We support career growth that aligns with your skills and goals, offering opportunities for lateral transfers to roles that may better suit your long-term aspirations.
• Global Team: Collaborate with a diverse, global team and gain knowledge about payments in different markets.
• Paid Vacation: 15 working days for rest and relaxation.
• Health Insurance: Comprehensive coverage for your well-being.
• IT Equipment: Company-provided laptop to ensure you have the tools needed to excel.

Join us at PaymentWall and be a part of shaping the future of global payments with innovative and user-focused design!