Lead / Senior Facebook Media Buyer
We believe that as a Senior Facebook Media Buyer, you will be instrumental in driving the success of Adsomnia's marketing campaigns. We are seeking a results-driven professional with a passion for crafting impactful Facebook advertising strategies. If you are a creative media buyer with an eye for detail and strong persistence, this is your opportunity to thrive at Adsomnia!
What you'll do
As a Senior Facebook Media Buyer at Adsomnia, you will take the lead in designing and executing high-impact campaigns on Facebook. This role offers you the chance to manage substantial advertising budgets, experiment with innovative strategies, and directly influence our company's growth trajectory. With your expertise, you'll create engaging ads, fine-tune audience targeting, and deliver measurable results that exceed expectations.
Your responsibilities as our Lead / Senior Facebook Media Buyer:
Strategic
Innovation:
- Expand Adsomnia's media buying activities by generating innovative solutions and building a robust BH infrastructure for Facebook media buying within the dating niche.
Audience Research and Segmentation:
- Conduct in-depth audience research to identify demographics, behaviors, and interests, creating tailored segmentation strategies to enhance campaign engagement and performance.
Competitor Analysis:
- Analyze competitor campaigns to uncover trends and opportunities, using these insights to maintain a competitive edge and innovate within the dating niche.
Campaign Management:
- Set up, monitor, and manage Facebook ad campaigns to ensure effective performance and goal alignment.
- Continuously optimize campaigns by analyzing performance metrics and adjusting targeting, creatives, and placements.
- Test and refine conversion flows to enhance campaign effectiveness and user engagement
Ad Creative Development:
- Collaborate with creative teams to design, develop, and test impactful ad creatives that resonate with the target audience.
- Ensure all ad content adheres to brand standards and aligns with campaign objectives.
Data Analysis:
- Analyze campaign data to extract actionable insights and inform strategic decision-making.
- Develop detailed performance reports and provide recommendations for ongoing improvements.
Conversion Flow Optimization:
- Create, develop, and test various conversion flows to maximize lead generation and improve user experience.
- Identify and implement strategies to streamline the customer journey and increase conversion rates.
Job requirements for our Lead / Senior Facebook Media Buyer:
- Bachelor's degree in Marketing, Advertising, Business, or a related field.
- 3+ years of experience in Facebook media buying.
- Proven experience as a Facebook media buyer, preferably in the affiliate marketing industry.
- Understanding of the specifics of the dating niche.
- Strong understanding of the tech ecosystem related to BH advertising.
- Analytical skills to interpret data, identify trends, and optimize campaigns accordingly.
- Creative thinking to develop effective ad strategies and compelling creatives.
- Strong negotiation skills
- Results-oriented mindset with a focus on achieving lead generation goals.
- Fluent in written and spoken English.
About Adsomnia
We are the agency where innovation meets impact every second of the day! With access to thousands of exclusive websites, we offer great opportunities to advertisers to amplify their brands' online visibility. Our team, driven by transparency, works tirelessly to ensure that not only your goals are met, but exceeded. At Adsomnia, we believe in building relationships that last and delivering results that matter.
If you want to be at the forefront of digital marketing and always eager to run high-impact campaigns, Adsomnia is the place for you. Join us and be a part of a team where your ideas will be valued, your skills are honed, and your work will truly make a difference. We are not just about running ads, we are about making an impact.
What do we offer you?
- A challenging and dynamic work environment with fun team outings.
- Excellent employment conditions, monthly commission, travel expenses.
- Incentive trip, office sports lessons, bicycle plan, healthy snacks, and delicious lunch.
- The opportunity to work in a young company with big budgets and bigger ambitions.
- An informal company culture with room for personal initiative.
- Huge advertising budgets
- Opportunity to build up a team focusing on Meta advertising. Are you drawn to this role and possess the required experience?
Apply today and let's create something extraordinary together! https://careers.adsomnia.com/jobs/5447690-lead-senior-facebook-media-buyer