Middle User Acquisition Manager

We are looking for a User Acquisition Manager to lead the growth and user acquisition strategy for a new B2C mental health product with a subscription model in our partner company Inspirio! Join a great team, where everyone is a pro and can do much more than just a list of responsibilities. 

You are the first marketing person in the team, giving you the opportunity to start marketing from scratch. Success in meeting personal KPIs could lead to a leadership role within the marketing department.

YOUR RESPONSIBILITIES WILL BE:

• Planning, launch and optimization of advertising campaigns on the Meta Ads platform.

• Efficient budget management: you’ll be responsible for reaching marketing and business goals via effective budget allocation and the pace at which we will scale.

• Monitoring not only key marketing metrics but a thorough analysis of funnel conversions and optimization of marketing strategy based on this data

• Analyze competitors and the market - monitor their funnels and ad strategies

• Compliance management: you will oversee the performance of advertising accounts, ensure compliance with platform policies, and maintain communication with advertising partners.

• Setting up processes and operations from scratch: campaign setup, ad testing, ad scaling, etc.

• Collaboration with designer, creative marketing manager, product manager: together with the team, you will develop new creatives, test their effectiveness, analyze results, and generate ideas to attract new users and optimize marketing funnel.

• Participation in creative brainstorms, generation of new ideas and hypothesis

WHAT WE EXPECT FROM YOU:

• Experience as a User Acquisition Manager for 2+ years in product IT companies.

• Experience with web2app/web2web funnels and subscription products is a must

• Have proven record of successful marketing budget scaling within business target metrics

• Experience in Tier-1 English-speaking markets

• Experience in launching product marketing and building marketing processed from scratch will be a huge plus

• Data driven approach 

• English proficiency at Intermediate level or higher.

• Ambition and a desire to bring your initiatives to life

• You are a self-starter - you will be the first full-time user acquisitor in team, so you must drive the marketing and lead the way

HOW IT WORKS

• Stage 1: pre-screen with a recruiter.

• Stage 2: interview.

• Stage 3: test task

• Stage 4: final interview(optional)

• Stage 5: reference check.

• Stage 6: job offer!

WHAT WE OFFER

• We are sure that recovery is very important, so we have 28 business days of paid off;

• Completely remote and flexible work schedule, but we have offices and coworking, where you can work;

• Everyone in our team has the opportunity to grow quickly both horizontally and vertically, because we have a cyclical product process;

• Gifts are our weakness and we give them for all possible reasons;

• Of course, we have health insurance;

• We have compensation for training and profile conferences because we are about educational enthusiasm;

• We adore the sharing of knowledge and hold regular educational events.

If you're ready to take on this exciting challenge and grow with us – send us your resume!